In this article, we will explain how to use the SEO Yoast plugin in order to help you optimize your website in the best way for search engines such as Google. This is called SEO (Search Engine Optimization). If you are looking for a more in-depth approach to SEO and need help with this for your website, just send us a message and we will talk about the possibilities.

1. Navigate to the SEO Yoast Tool

  • For every page, you should fill in the meta title and description. These will be used in search engines to give the user an impression of what will be featured on the page.
  • Navigate to your website’s backend in the default language and go to Pages. 
  • Hover over the page titles and press Edit underneath the page you wish to update.
  • A page with information about your specific page will open in WordPress (where you would see the EDIT WITH ELEMENTOR button as well). Scroll down until you see the SEO Yoast plugin:


2. Update the SEO Yoast Tool – Default Language

To keep it simple for now, the three most important things to fill out in this tool, are the following:

  • Focus Keyphrase. In this field, you can enter the phrase you’d like this specific post or page to rank for in the search engines.
  • Google Preview. In this part, you can fill out the title and meta description that will show in the Google results. Keep in mind, that this is not a guarantee, as SEO involves many different aspects. Ranking in the Google results takes time and effort. But if you make sure to fill out a good SEO title and meta description, you will increase the odds of it being used by Google.
    • Slug. Please do not change this, as this is the URL slug and therefore the link to your page. Changing this, could impact links used in your own website.
    • SEO Title. Choose a title that clearly reflects what your page is about. Also make sure to add your website’s title. Examples for set up:
      • [page title] – [site title] – Official Website
      • [page title] – [site title] – [main focus / product]
    • Meta description. Again, make sure to create a meta description that includes what your page is focused on. If a keyword research was already conducted for your website and page, make sure to use these in the description. Use the keywords that you would like to rank on in Google, and that best describe your product and main focus of this page. The best practice would be to stay under the maximum amount of characters as shown in the Yoast plugin.

A more extensive article on the plugin and what to fill in for the different fields, can be found here.


3. Update the SEO Yoast Tool – Translations

  • After making your changes in this way for the default language of your website, please update the SEO Yoast fields for the translations via WPML.
  • Navigate back to the Pages overview in your website’s backend and open WPML via the the icon behind the page’s title, underneath the specific language’s flag that you wish to update.
  • The first fields in the translation tool, will show the fields of SEO Yoast:


To read more about this plugin and how to use it, ánd to find out if it is integrated in your website: WPML – Translation & Language Management


4. Do the Coloured Bullets in the SEO Yoast Tool need to Turn Green?

In short: no, they do not:


Read here more on properly using the colored bullet system in Yoast SEO.


5. Further Optimize your Website for Google